PRESTIGE CERTIFIED DEALERSHIP
2020 | 2021 | 2022
The Prestige Standards Program is a world class certification program designed to elevate and align a customer’s experience at International Truck and IC Bus dealerships across North America. The standards span across several areas of the business and are built upon industry best practices and focus on capability and customer service. Dealer locations who achieve the standard requirements set forth by the program are awarded the title of being a Prestige Certified location for that year.
HOW IT WORKS:
Each year, a committee of Navistar personnel and leaders from across the dealer network collaborate to establish a set of customer-centric standards that dealers then gather and submit requested requirements for via the proprietary Prestige Standards App.
Submissions then get reviewed by Navistar subject matter experts and are either approved or denied. While the program relies heavily on the digital submissions , on-site validation of requirements is a common practice to ensure the spirit of the program is evident.
Each standard has a set point value and in order for a dealer location to earn Prestige Certified status for that year, both the dealer location and overall dealer group must achieve the ambitious point percentage threshold as decided on by the committee.